Welcome to The Perfect Loan
The “About Us” or “Our Story” page should be about the passion driving your vision and the people that make it happen. Contrary to popular belief, this page’s content doesn’t have to sound formal in order to gain credibility. Most people find it easier to connect with real human beings, so let the personality of your employees and the environment of your workplace shine through!
Nerdery does a great job of showcasing the people behind the company and making them seem approachable to audiences, giving a more human-like quality to the brand.
You can even include Social Media profiles for each team member in order to make your business look approachable and engaging. If you are a company in the B2B sector, you can include LinkedIn badges with links to the individual profile of every member in the leadership team to help each member of your team have added credibility.
